The client's history textbooks were outdated and lackluster in content, design, and sales. To rejuvenate interest, we began by rebranding one of the books to test its market appeal. The positive reception and subsequent sales boost encouraged us to develop similar branding frameworks for the remaining books, creating a cohesive and recognizable identity for the new history series.

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Components Designed: 8

Estimated High School Students in Target Market: 50K